No ad stack reactivation
Unlike whitelisting, Adtoniq technology does not reactivate your existing ad stack. We evaluate your ad sizes and placements, adjust for an ad -blocked audience (no popups or rollovers) and then we automatically rebuild those units using our software. We then serve ads from our network, which can be restricted to only certain direct-buy clients and/or our network partners.
Minimal impact on site load time
We provide a preview mode within our software that allows for all necessary parties to review and test our software on your staging servers, or on live sites, with a few simple query parameters. Once browser and ad blocker testing are complete, we switch to “live” mode and begin monetizing your ad blocked audiences.
During the integration and testing phase, we set up your team in one of our Slack channels for rapid communication and response.
Permission is the path forward for brand safety
The current ad block crisis is heading for a dead end. Whitelisting and forcing ads fails to recognize the reasons people choose to use ad blockers in the first place. Consumers have recognized that they have the power to accept or reject any advertising practice, and as they exercise this power, old advertising techniques fail.
We see permission-based advertising as the new path forward, and have spent several years refining our proprietary technology to accomplish this in a brand-safe, consumer-friendly way. Our results speak for themselves.