The Blog

Introduction: Adtoniq, a permission-based ad platform specializing in reaching ad block users, has been working with the Ad Council on its efforts to communicate messages that…

In previous blog postings, I have discussed the power of permission-based advertising: by merely giving ad block users choices, without touching their ad blocker, to…

In previous posts, I have highlighted that ad blockers interfere with much more than just advertisements. In this post, it’s important to call out the…

What every advertiser needs to understand... In a recent post I highlighted the power of permission-based advertising in reaching ad blocking audiences. Treating ad block…

It’s imperative that we reach everyone possible during these historic times and help to slow the spread of Covid-19.   San Francisco, CA –– Adtoniq,…

What Advertisers Need to Know Ad blocking is a massive problem and opportunity for advertisers across North America and globally. The backlash against online advertising…

Introduction Do you know if your advertising is working?  How? Attribution is a major factor in measuring the success of advertising campaigns. While there are…

In previous posts, I introduced the concept of the Permission-based Economy, or the idea that asking ad block audiences for permission to show specific advertising…

2019 was an increasingly scary year for advertisers, ad agencies, ad tech companies and digital publishers. While Ad blocking didn’t get as many headlines in…